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Why DNDL Is No Longer An "Athlete Code Brand"

  • By Kristina Cagney
Why DNDL Is No Longer An

We at Doughnuts & Deadlifts are used to going against the grain. We do it so that we can live and work according to our values, and so that we can challenge an often problematic industry. And with that, we’re announcing the discontinuation of our athletes’ discount codes. We cringe every time we see a post of someone holding up a product and telling us to buy it using their code. Seriously. Cringe. The entire industry has become oversaturated with codes and it has devalued not only the athletes, but...

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