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A Slice of Summer in January: Behind the Party Shirt

  • By Sarah Al-Khayyal
A Slice of Summer in January: Behind the Party Shirt

The East Coast may be inundated with snow and freezing temperatures (hello “Bomb Cyclone”) but we’re delivering a little sunshine on your cloudy day.  Introducing, The Party Shirt. We’ve been teasing this Party Print and this shirt on Instagram for a couple weeks and we’re stoked to finally release it. And with the release, we wanted to share some of the back story so you know why we made it. Countless customers have been requesting collared shirts for some time now. We get it— y'all want to wear DNDL to...

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There's a First for Everything: The Process Behind BLK&TAN

  • By Kristina Cagney
There's a First for Everything: The Process Behind BLK&TAN

This may be one of, if not the, most anticipated collection that Doughnuts & Deadlifts has released to date. And it’s almost here… BLK&TAN! A tribute to not only my favorite colorway, but also what was once my favorite beverage (well... it still is, I just refrain now because #SoberSally). For those of you unfamiliar, a Black & Tan is a beer cocktail made by layering the greatest nectar in the known universe, Guinness Stout, on top of pale ale. I refuse to get into an argument over physics of...

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Introducing the New & Improved PERFORM Warm-Up Hoodie

  • By Kristina Cagney
Introducing the New & Improved PERFORM Warm-Up Hoodie

In the fall of 2014, I was truly challenged by my company for the first time in 6 months of launching it. It was really easy to print on tanks and tees during the spring and summer months. For the very few months DNDL was in business, I kept thinking “This is breeze! There is basically one blank company to choose from, I’ll just keep cycling colors forever!”. [Shout out to Next Level Apparel]. Wrong. This couldn’t be more wrong. Winter came. Next thing you know, I am learning about...

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Why DNDL Is No Longer An "Athlete Code Brand"

  • By Kristina Cagney
Why DNDL Is No Longer An

We at Doughnuts & Deadlifts are used to going against the grain. We do it so that we can live and work according to our values, and so that we can challenge an often problematic industry. And with that, we’re announcing the discontinuation of our athletes’ discount codes. We cringe every time we see a post of someone holding up a product and telling us to buy it using their code. Seriously. Cringe. The entire industry has become oversaturated with codes and it has devalued not only the athletes, but...

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